This weekend I had the opportunity to visit a state of the art television news room and spend time with the journalists as they prepared, produced and presented their local news program.
We had some good discussions about how modern journalism, including TV journalism, is changing into a multimedia experience. No longer is it enough to simply present a news story but it has to be backed up with immediate online content so that viewers presumably can dig deeper in the stories they have just heard.
It reminded me of a program the BBC had in the late 90s which was an automated newsreader avatar called Ananova which was a basic avatar combined with some T2S software that allowed it to 'read' news-stories.
It got me wondering about how we could apply our Virsona technology in this type of scenario whereby one links in automated feeds to a dialogue engine and allow it to interact in real time with rapidly changing feeds.
News then becomes truly interactive. Let it play on it's own as a background feed or interrupt the newsreader and ask more detailed questions. Skip over a story if you are not interested. A completely personalized, interactive CNN.
If that doesn't appeal to you there is always the latest story about a cat up a tree or a two headed animal... Two Headed Turtle
No comments:
Post a Comment